Converse Japan recently launched their latest ad campaign called MYDENTITY. MYDENTITY features Japanese school kids-boys and girls, dressed in school uniforms wearing various different Converse shoes including the infamous Chuck Taylors All Stars. The ads focus on traditional Japanese school uniforms with many different colourful Converse shoes.  I thought it was simple but very entertaining indeed. Lovin those colours on those Converses!!!

To find out more on the ad campaign and shoes used in the MYDENTITY campaign, check out Converse Japan.

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- Jac